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Oct 04, 2007 PERGO “NARROWS IN” ON NEW MERCHANDISING CONCEPT Display highlights the beauty and realism of three popular product lines
Well-known for its broad selection of authentic-looking laminate decors, Pergo has nevertheless adopted a new, more ‘’narrow’’ focus at retail.
Aug 08, 2007 PERGO ‘’GOES TO THE DOGS’’ WITH NEW, BREAKTHROUGH ADS
Multi-channel campaign geared toward solidifying brand preference
The quality and beauty of genuine Pergo is well-known, but starting this summer it may become surprisingly synonymous with huge paws and floppy ears. As part of a comprehensive advertising program, the brand is introducing a “spokesdog” that shares its name.
Apr 24, 2007 Builders Choose Pergo as Top Flooring Provider
Pergo, the world’s leading manufacturer and marketer of laminate flooring, has been recognized as one of the top flooring providers by builders and other multi-housing professionals, according to leading industry trade publication Multi-Housing News. The brand recently received the coveted Product Choice Award, given annually by the magazine and its readers to honor vendors who have demonstrated exceptional value, service, flexibility and creativity.
Mar 19, 2007 House & Garden Magazine Names Pergo The “Best of the Best” Among Laminates
Pergo, the laminate industry’s leading brand, recently was recognized by the country’s top design professionals as the “best of the best” in the House & Garden Designers’ Best ‘07 survey.
Sep 27, 2006 PERGO LAUNCHES NEW SELECT TRADITIONAL STRIP Popular line enhanced with industry-leading innovation Following the successful introduction of its Vintage Home Traditional Strip line in 2005, Pergo, the leading manufacturer of laminate flooring, recently announced it has added narrow-width, registered embossed planks to its popular Pergo Select line.
Jul 26, 2006 PERGO RECIEVES PATRIOT AWARD FROM IRAQ WAR VETERAN Pergo employees showed pride for both their company and their country at the company’s 2006 national sales meeting. The leading manufacturer and marketer of laminate flooring received the Secretary of Defense Employer Support Patriot Award from Staff Sergeant Greg Martin – a member of the New York Army National Guard and territory sales manager for Pergo – in recognition and appreciation of the support he received from Pergo before, during and after he was called to active duty in Iraq in 2003.
Jul 20, 2006 REMODELING? LOOK TO LAMINATE FOR MAXIMUM ROI According to the National Association of Home Builders, a record $238 billion will be spent on home remodeling in the US this year. Of this, more than $8 billion will be invested in new flooring. “Money well spent,” say experts.
Jun 13, 2006 OPRAH PREFERS PERGO Oprah Winfrey is well-known the world over for her extreme generosity and exceptionally good taste. So, it’s no wonder she selected Pergo to be installed in the dormitories of the Oprah Winfrey Leadership Academy for Girls in South Africa.
Jun 09, 2006 PERGO APPOINTS NEW NATIONAL ACCOUNTS MANAGER Pergo, the leading manufacturer and marketer of laminate flooring, has announced the appointment of Jamann Stepp as the company’s new national accounts manager, effective immediately. Stepp joins Pergo’s sales department, where his primary responsibilities include building and maintaining relationships with executives, managers and buyers of national accounts. He reports directly to Dave McClatchy, specialty retail director for Pergo.
May 11, 2006 PERGO TRUCK TOUR ROLLS TO A CLOSE WITH ONE LUCKY SPECIALTY RETAILER WINNING A HUMMER Some rewards come in the form of strong customer relationships – built by supplying your sales force with top-notch information on the best products.
Others come in the form of a fully-loaded HUMMER H3
Apr 07, 2006 PERGO INVITES DISTRIBUTORS BEHIND-THE-SCENES Consistent with its desire to provide superior communications and product education to its customers, Pergo, the leading manufacturer and marketer of laminate flooring, is conducting a series of personalized behind-the-scenes tours for its valued distributors throughout 2006.
Apr 05, 2006 PERGO CREATES A DREAM COME TRUE FOR FLORIDA RESIDENT TOUCHED BY 2005 HURRICANES When John Harness, owner of ProSource of Fort Myers, sold Michelle Albert a Pergo floor, he had no idea that it would help to rebuild her life after the devastating hurricanes of 2005.
Mar 24, 2006 PERGO ANNOUNCES NEW LEADERS TO SERVICE SPECIALTY RETAIL CHANNEL Pergo, the leading manufacturer and marketer of laminate flooring, has announced the appointment of three company veterans to senior positions within specialty retail sales.
Mar 15, 2006 PERGO ANNOUNCES NEW PARTNERSHIP WITH DISTRIBUTOR IN WESTERN REGION Pergo, the leading manufacturer and marketer of laminate flooring, is excited to announce a new partnership with Swiff-Train, the premier Texas-based, wholesale flooring distributor. Swiff-Train is already stocking Pergo products to ensure service excellence to Texas and Oklahoma dealers.
Sep 13, 2005
PERGO ADDS DIRECT LAMINATE BONDING LINE IN UNITED STATES Pergo, Inc., the leading manufacturer of laminate flooring in the U.S., recently began operation of its new, state-of-the-art direct laminate (DL) press at its Garner, North Carolina, manufacturing facility. The facility expansion and the addition of a DL press increase Pergos current manufacturing capacity by approximately 75 million square feet. The new DL press is Pergos first direct laminate operation in the U.S.
Aug 04, 2005 VALUE UNDERFOOT: HOME SELLERS PUT THEIR MONEY WHERE THEIR FEET ARE
"Value" is the number one buzzword for anyone planning to place a home on the market. And with nearly 22 million households moving every year, according to the National Postal Service, a large percentage of Americans are striving to make top dollar from home sales. In fact, a recent survey by the Home Improvement Research Institute found that 40 percent of people who sell a home first make improvements to prepare for the sale.
Jul 31, 2005 TWO NEW PRODUCT LAUNCHES MAKE PERGO'S 2005 LINE-UP A TRIPLE THREAT
Following the successful launch of its value-priced Everyday collection, Pergo, the leading manufacturer of laminate flooring, recently announced the introduction of two new, innovative laminate products that provide the most realistic wood plank and tile looks in the industry. Designed exclusively for the specialty retail market, both products combine the latest state-of-the-art registered embossed texturing with the superior performance and easy installation for which Pergo products are known.
Jul 22, 2005 PERGO HITS THE ROAD FOR IT'S SPECIALTY RETAILERS
Pergo, the leading manufacturer and marketer of laminate flooring, will be roaring into the parking lots of nearly 120 specialty retailers this summer and fall. Pulled by a fully-loaded H1 Hummer, the "Go Ahead, It's Pergo" Tour will bring the latest in product innovations, sales tips and interactive displays that showcase the strength, security and wear resistance of genuine Pergo.
Jun 24, 2005 ALL LAMINATES ARE NOT CREATED EQUAL
Favored for its unsurpassed performance, ease of maintenance and remarkably realistic wood-like looks, laminate flooring has achieved tremendous popularity among todays consumers. Now entering its second decade in the U.S., laminate is the fastest-growing segment of the flooring category representing nearly five percent of the market with double-digit growth projected for at least the next three years - impressive statistics considering the product didn't even exist ten years ago.
Jan 10, 2005 PERGO APPOINTS NEW VICE PRESIDENT OF SALES
Pergo, the leading manufacturer and marketer of laminate flooring, has announced the appointment of Paul Duval as the company's new vice president of sales. Duval joined the company January 10, 2005.
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